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● How it works

How to light a grill without lighter fluid

With Gori Gori Charcoal, the fire starter is built into the box. No fluid, no newspaper, no starter chimney, no fan needed.

Three steps

1. Place the box in the grill

No need to open the package and pour out the charcoal — it goes in whole.

2. Light the box

The molded pulp catches fire and lights the briquettes from inside. No stirring or fanning needed.

3. Go do something else

In 15–20 minutes you come back to even, ready heat that lasts about 2 hours.

Why it works

The briquettes are molded from grade A charcoal with food-grade starch and flour. The fire starter is built into both the composition and the packaging, so the fire spreads evenly, with no flare-ups and no lighter-fluid smell.

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How-to video

55 seconds — from lighting the label to ready heat: